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Explainable AI

04/12/2018 Dave Irwin

What is Explainable AI (XAI)? The black box challenge surrounding machine learning has been discussed at length for years for one main reason – the need for trust.

Dynamic Customer Segmentation: The Next Evolution in Marketing

05/17/2019 David Irwin Blog, Marketing

Dynamic Customer Segmentation: The Next Evolution in Marketing The current state of customer segmentation is quite antiquated in an age where customers expect immediate relevant communication from brands regularly.

How Explainable Machine Learning Enhances Credit Card Fraud Prevention

04/24/2019 Dave Irwin Blog, Financial, Fraud, Retail

Advertising is more data driven today than ever before. Digital advertising has evolved over the last ten years to define audiences at much greater levels of granularity.

Uncover Actionable Insights Using XAI

02/28/2019 Dave Irwin Blog, Financial, Fraud, Marketing, Media, Retail

Advertising is more data driven today than ever before. Digital advertising has evolved over the last ten years to define audiences at much greater levels of granularity.